Marketing / Advertising

TARGETED MESSAGES, MEASURED RESULTS

Touching People's Emotions

Marketing is the most successful when it touches people’s emotions. Your customers want to be tended to, nurtured... cultivated. What ultimately matters to them — and to you — is the relationship you build between them and your company's products or services. Most often, what they really want is something that will solve a problem for them or make their life easier or more fulfilling.

Act One Creative provides you with marketing communications that speak directly to your customers’ real needs, wants and pain points. Our ability to understand your company and your products; our understanding of your customers as people with specific needs, not generic demographics; and our mastery of new media and cutting edge technologies, set us apart.

We know how to reach your audience effectively and how to elicit a desired response. We can help you assess your clients' needs, develop strategies to educate them about your products and services, and ultimately assist you in "making the sale" by demonstrating how your products and services can make their life better.

Marketing Tools and Strategies

Act One Creative provides a number of marketing tools and strategies to help you connect with your consumers. Many of these tools are combined and used in conjunction with one another to provide the best overall result. Because we focus on the big picture when marketing your products and services, we can help you decide which tools and strategies provide the best fit and assist you in implementing them successfully.

Marketing Plans

An effective marketing program starts with a plan that outlines goals, schedules and recommended actions.  GO>

Design Services

Design services are VERY important to your business. Why? Because graphic and website designers are specifically trained in the visual and human factors of communication.  GO>

Identity / Branding

Just as location is everything in real estate, image is everything in business. To convey your image well and accurately is the primary goal of any brand building process.  GO>

Website / Interactive

When it comes to websites, interactivity, and new media, the team at Act One Creative is second to none.  GO>

Advertising

Although "hard sell" advertising is a thing of the past, any vital business needs to communicate with potential consumers on a regular basis to create sales. Advertising does this.  GO>

Media Buying

Buying media requires knowledge of your target clients, consumer behavior, the media, and the criteria used to measure the value of the media.  GO>

Print Materials

Why are print materials important in this era of the internet? Because, quite frankly, we are physical beings in a physical world.  GO>

Social Media

Statistics show that consumers are more likely to purchase a product or service if they feel confident that they are “in good hands” and if they have a personal connection to a business.  GO>

Public Relations

Public relations is an integral part of the marketing mix. There’s nothing like PR or “free media” to create the attention organizations need to build credibility, inform the public, and increase awareness.  GO>